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1. 定市场计划中的年度市务传讯计划。并相应做好工作计划,以保证目标和进程在市务传讯部门内部良好的沟通。
2.通过具体的目标和预算,制定酒店所规。
3.查实际完成和目标之间的差距,已作出最好行动计划。
4.经理和市场总监计划所有相关活动,并给予执行。
5. 公司形象的更新,并以合适的方式表现。
6.按时准备市场传媒每月报告。
7.和市场总监/总经理、广告公司以及区域市场部门配合监督和指导广告摄影、宣传和公众形象。
8.确保部门有全面详尽的酒店照片/CD阅览,已用于各种广告、宣传和公关活动。并定时发给总部以建立图片收藏。
9.监督酒店内部设计部门的工作。
10.关注业内竞争对手酒店的活动和趋势。
11.在需要的情况下对相应工作负责。
1.Develops an annual communications plan with specific goals and budgets as outlined in the hotel's marketing plan/communications manual. Prepares working plans to achieve goals and ensures the communications team is fully briefed on goals and progress.
2.Compares actual achievements against goals on a regular basis and takes corrective action.
3.Assists the GM / DOM in the planning of all mailing activities, and oversees their execution.
4.Ensures that the corporate ID manual is kept up-to-date and implemented as appropriate.
5.Prepares on a timely basis the monthly sales & marketing “communications” report.
6.Supervises and directs photography for advertising, collateral and public relations purposes in liaison with the DOM / GM, the advertising agency and the field marketing department at corporate office.
7.Ensures the department has a comprehensive master slide/photo/CD library for all advertising, collateral and public relations activities, and regularly sends these to corporate office for the image library.
8.Supervises operations of the in-house art department.
9.Monitors activities of competitor hotels and trends within the industry.
10.Performs additional related duties as deemed necessary and appropriate to the communications status.
恩施瑞享国际酒店,由湖北新楚源置业有限公司投资建设,法国雅高酒店集团经营管理的,是湖北省恩施土家族苗族自治州第一家具有国际水准的五星级酒店。酒店建筑面积36000多平方,客房240间。其中配套有总统套房、行政专属楼层、高级SPA、游泳池、健身房及具浓郁欧洲风情的法式餐厅、全日制西餐厅。多功能会议及宴会接待中心,能接待近800人的大型会议。酒店坐落于恩施市学院路与金桂大道交叉口,距机场3.9公里,距高速公路4.5公里,距火车站5.8公里,交通十分便捷。 瑞享酒店所属的雅高酒店集团(AccorHotels)为国际领先的旅游及时尚生活集团,为全球4300多家酒店、度假酒店和住宅以及10000余家优质私人住宅中的游客带来宾至如归的居住体验。 来恩施瑞享国际酒店,尽情享受法式佛性精致生活!