招聘Director Of Marcom——市场传讯总监_舟山长乔鹈鹕度假酒店招聘信息-最佳东方

岗位职责/职位描述

· Develops a public relations programme for the hotel based on its marketing goals. Liaises with Marketing to target specific markets and develop the public relations strategies to reach these markets

依照酒店的市场目标开展公关活动，与市场部门联系，确定具体目标市场并通过公关策略打入这些市场。

· Develops media contacts, plans press conferences and other press activities. Acts as hotel’s liaison with media to promote good publicity and counteract bad publicity.

与媒体人士联系，策划新闻发布会以及其它新闻活动。代表酒店与媒体联系，以促进良好的公关形象，抵销一切不良影响。

· Develops and organizes promotional activities, coordinates with departments concerned; invites VIPs and media to promotional activities; prepares and issues press releases

开发和组织促销活动，与相关部门协调，邀请嘉宾和媒体参与促销活动，准备并进行新闻发布。

· Establishes sales leads from the study of magazines, newspapers and form personal contacts; coordinates sales leads with Banqueting and Sales Departments

通过杂志、报纸和个人关系发现销售机会，与宴会及销售部就销售机会进行协调。

· Disseminates corporate press releases to appropriate local trade and consumer media

向合适的当地商业和消费者媒体发布公司的新闻

· Establishes a programme for sending promotional news to trade publications on a regular basis releases covering special events, promotions, etc.

建立向行业出版物定期发送促销新闻的机制，新闻内容包括特别活动和促销活动等。

· Prepares promotional press releases on personalities among guests and employees of the hotel and on newsworthy events in the hotel

在酒店的客人和员工中及酒店內开展的活动中公布促销信息。

· Handle clients and media complaints, requests, and inquiries in coordination with departments concerned

接受客户和媒体的投诉、申请和询问，并协调相关部门进行处理。

· Coordinates all activities with the Sales Manager

与销售经理就所有活动进行协调。

· Maintains good public relations by extending personalized service to VIPs. e.g. following up on reservations for VIPs, assisting in greeting VIPs and groups upon their arrival, sending welcome letter to VIP guests

通过向贵宾提供人性化的服务保持良好的公共关系。例如，为贵宾的预订提供后续服务，在贵宾及其随行人员到酒店时协助欢迎活动，向贵宾赠送欢迎信。

· Maintains clipping files pertaining to the hotel(s) based on daily perusal of the media and provides the same to General Manager, other departments, other hotels, corporate public relations, as appropriate

每日浏览媒体并保留与酒店相关的新闻剪辑，并视情将其呈送至总经理、其它部门、其它酒店和公关部门。

· Maintains mailing list/contact file

保管邮寄名单和联络档案。

· Maintains hotel photo file

保管酒店照片档案。

· Liaises with Human Resources Manager on matters affecting corporate image

与人力资源经理就影响公司形象的相关事宜进行联系。

· Prepares hotel gifts and giveaways

准备酒店礼品和赠品。

· Builds profile within local market place through attendance at various events and local market place

通过参与当地市场的各种活动在当地市场上树立良好形象。

· Plans and coordinates sponsorship activities

策划和协调赞助活动。

· Perform other duties as assigned. May also serve as manager on duty.

完成其它分配的任务，可能需要担任值班经理。

舟山长乔鹈鹕度假酒店位于舟山长乔海洋国际旅游度假区内，是由杭州长乔集团规划设计、投资建设，首旅南苑酒店集团运营管理的中国最具人气亲子度假型酒店。总建筑面积5万平方米，尊享高端主题客房488间，臻选海底、雨林、河川、树屋等20余种稀有实景主题以及热气球主题客房、飞艇主题客房、公主主题客房等多个主题亲子房型，拥有四大主题餐厅和多功能厅，汇集全球美食风尚，可同时满足1500位宾客用餐；酒店内设置有八个会议厅，总面积3300平方米，可容纳约2000人同时参会。酒店大堂设有高11.8米、宽4.6米的恢弘“东海支柱”圆柱形展缸以及超大面宽鹈鹕展池；健身房等休闲娱乐设施配套齐全。酒店依托度假区内的海洋公园、雨林动物公园、海豚湾水公园、鲨鱼湾四季海水浴场等大型主题项目，堪称国内度假酒店行业创新标杆之作。我们将为员工提供丰厚的薪酬和福利待遇，完善的设施和住宿，相关的职业培训及与公司一起共同成长的机会。舟山长乔鹈鹕度假酒店计划于2024年3月开业，热忱期待您成为长乔的一员！Zhoushan Changqiao Pelican Resort Hotel is located in Zhoushan Changqiao Ocean International Tourism Resort, which is China's most popular family-friendly resort hotel designed, invested and constructed by Hangzhou Changqiao Tourism Investment Group, and operated and managed by BTG-Nanyuan Hotel Group. It has a total construction area of 50000 square meters, enjoys 488 high-end themed guest rooms, selects over 20 rare real-life themes such as Underwater, Rainforest, River, and Treehouse rooms, as well as multiple themed parent-child rooms such as Hot Air Balloon themed guest rooms, Airship themed guest rooms, and Princess themed guest rooms. The hotel has four major themed restaurants and multifunctional halls, gathering global culinary trends, and can accommodate 1500 guests at the same time; The hotel has eight conference halls with a total area of 3300 square meters, which can accommodate about 2000 attendees simultaneously. The hotel lobby features a magnificent "East China Sea Pillar" cylindrical fish tank with a height of 11.8 meters and a width of 4.6 meters, as well as an oversized wide Pelican Exhibition pool; The hotel is equipped with complete leisure and entertainment facilities such as a gym. Relying on amusement facilities that built within the resort such as Ocean World, Rainforest Animal World, Dolphin Bay Water Park, and Shark Bay Four Seasons Bathing Beach, the hotel has become a benchmark in the hotel industry of China. Our colleagues will enjoy the attractive salary and benefits, complete facilities and accommodations, nice vocational training and the opportunity to grow together with the company. Zhoushan Changqiao Pelican Resort Hotel is planed to open in March 2024. We warmly welcome you to join us!