【岗位职责】
1、负责酒店品牌形象的整体策划、推广与维护,制定并执行年度市场传讯及公关策略;
2、策划并组织线上线下公关活动、媒体发布会及品牌合作项目,提升酒店市场影响力;
3、管理酒店对外宣传内容,包括新闻稿、社交媒体、官网等渠道的文案撰写与审核;
4、维护与媒体、行业协会、合作伙伴的关系,拓展媒体资源并提升酒店曝光度;
5、监测行业动态及竞争对手动向,及时调整市场传讯策略以应对市场变化;
6、统筹危机公关处理,制定应急预案并主导执行,确保酒店声誉不受损害;
7、协调内部各部门资源,确保市场传讯活动与酒店整体运营目标一致。
【岗位要求】
1、具备优秀的品牌传播、公关策划及执行能力,熟悉酒店行业市场特点;
2、出色的文字功底与创意能力,能独立完成新闻稿、宣传文案等内容创作;
3、具备较强的媒体资源及人脉关系,熟悉传统媒体与新媒体运作模式;
4、优秀的沟通协调能力,能高效对接内外部合作伙伴;
5、抗压能力强,能灵活应对突发事件并妥善处理危机公关;
6、对市场趋势敏感,具备数据分析能力以优化传播效果;
7、有相关行业经验者优先,但欢迎对酒店业充满热情的新人加入。
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About Pullman 关于铂尔曼 Launched in Paris, Pullman a new hotel brand for ACCOR, the international French Hotel Group.Pullman is a brand of international hotels and resorts dedicated to business travelers. Truly individual high-end hotels and resorts, each is designed to make life easier for women and men who are required to travel for their work. Pullman is oasis of calmness where guests can forget the stresses typically associated with business travel. Pullman is a new hotel brand with new attitude to travel. 雅高,来自法国的一家国际化酒店管理集团;铂尔曼,发起于巴黎,雅高旗下的酒店品牌。铂尔曼是致力于服务商务旅行者的国际品牌酒店。每一家铂尔曼酒店都设计为使人们商务旅行生活更加便捷的真正高端、独一无二的酒店和度假村。铂尔曼是特别能让商务旅行者忘记压力的静谧天堂。铂尔曼是诠释全新态度旅行的新酒店品牌。 Pullman Guiyang 贵阳铂尔曼大酒店Pullman Guiyang is located in the downtown of Guiyang city with convenient transportation, mere 10 minutes drive from the city centre and 15 minutes from airport. Connect to the large shopping and entertainment centre — Hongtong A Mall, it is an upscale hotel with 381 well-appointed guestrooms, the largest ballroom in the downtown of Guiyang city and various functional meeting rooms which equipped with the latest conference facilities, as well as a large indoor swimming pool, fitness center and SPA, creative and fashionable living style to assure you a whole new experience. Magnificent decoration, comfortable space, each guest room features the modern facilities with panoptic windows and of course natural light and panoramic views are given. Blending different food culture, you can experience captivating delicious dishes in our La Provence restaurant. With a unique outdoor garden, you will be stay away from the noise of the city, enjoying gourmet food in a peace and comfortable environment. 贵阳铂尔曼大酒店坐落于贵阳市主城区,距离市中心仅10分钟车程。紧连大型购物、餐饮及娱乐中心—鸿通城,交通便利,距离机场仅 15 分钟车程,是一个集住宿、商务、会议、休闲、餐饮于一体的城市高星级酒店。酒店拥有381间典雅舒适的客房,配备各种先进会议设施,拥有贵阳市主城区面积最大的宴会厅,以及各种功能性会议室,可承接各种大型会议及活动。酒店还有超大室内恒温游泳池、健身中心、SPA以及大型娱乐会所等休闲配置设施,让您轻松品味时尚生活,感受创新商务体验。贵阳铂尔曼大酒店装修高雅舒适、风格独特,客房现代气息浓郁,全落地观景窗让客房拥有最充分的自然光线以及最宽阔的视野。位于酒店五楼的普罗旺斯西餐厅融合各种饮食文化,为您呈现独一无二的味觉盛宴,独特的户外空中花园,让您闹中取静,在宁静清新的环境中尽享美食。“铂尔曼”是法国雅高酒店管理集团旗下的高端商务酒店品牌,专为满足商务旅行人士的需求而打造。 Interview Information酒店面试公告1. Time面试时间:Every Monday – Friday每周一至周五(法定节假日除外,Except Public Holiday) ,9:00am – 16:00pm2. Please prepare 面试前请准备:Please come for an interview with your resume, 1”color photo, original ID , relevant certificates.请您带上1张一寸近照、身份证原件、学历证书及相关岗位上岗证来店面试。3. Transportation交通:Sha Chong Road Station , and find the entrance besides the China Construction Bank to our hotel.沙冲路站下车,从中国建设银行旁进入酒店人才与文化部面试Get off at the subway station of the railway station, cross No. 27 snack street and walk next to the China Construction Bank to enter the hotel Talent&Culture department for an interview.火车站地铁站下车,过27路小吃街走中国建设银行旁进入酒店人才与文化部面试4. Interview Venue面试地点:Talent&Culture Office人才与文化部办公室 Contact Us 联系我们酒店网址:http://www.pullmanguiyang.cn/地 址:贵阳市解放路100号邮 编:550007联系人:人才与文化部联系电话:0851-88666668-6202传真:0851-88666669邮 箱:HR@pullman-guiyang.com (请在来信的标题上注明所申请的职位,谢谢!)