Responsible for identifying, developing, and managing accounts within specific segments, markets, or geographical territories on behalf of one or more hotels. Maintain or increase current account production for group, transient, and catering business. Manage larger accounts or special markets. Provide leadership to overall proactive sales team.
代表一家或多家酒店负责确立、发展及管理不同区域、市场及地域的客户。维持及增长团队、散客客户及宴会业务。管理重要大客户或特定市场。领导整个销售团队。
SPECIFIC DUTIES 工作任务 :
选择、发展和管理销售员工。
Provide sales leadership for sales staff. Actively coach and mentor associates to ensure ongoing sales skill development and performance improvement.
领导销售员工,主动教导和帮助员工不断发展销售技能并提高工作表现。
With revenue management, develop hotel sales strategy. Ensure that sales strategies are communicated and implemented. Actively monitor performance against goals and provide constructive feedback.
根据酒店营收管理,发展酒店销售策略。确保销售策略被充分理解并贯彻执行。根据销售目标积极监测员工业绩并提供建设性的反馈。
Assist Director of Sales, and act as one of sales contacts for General Manager, property leaders, Sales Centre and Cluster Sales leaders. As hotel sales leader, understand and accurately represent individual property sales needs.
协助销售总监,并作为总经理、业主、销售中心和万豪旗下酒店销售领导的销售桥梁。理解并精确地代表本酒店的销售需求。
Act as hotel sales contact for customers. Serve as customers advocate.
作为酒店客户的销售联系人,为客户提供周到的服务。
Develop and execute strategy to meet assigned individual booking goals.
发展并执行酒店的销售策略以期达到分配的个人销售目标。
Manage larger, focus accounts or special segments.
管理重要客户或者重点区域。
Identify new or existing markets/accounts that meet property sales strategy.
开发适合酒店战略需要的新客户或市场。
Understand or be familiar with the fundamentals of assigned accounts.
了解熟悉客户的背景。
Develops a sales plan to generate business from identified markets/accounts.
制定销售计划,从所负责的客户及市场中获得生意。
Determines the account’s needs, Marriott’s objectives, and marketing activities of each assigned market/account.
确认客户的需求、万豪的目标,以及细分市场/客户的市场行为。
Continuously communicates the benefits of the hotel to the customer.
保持将酒店所提供的价值传达给客户。
Drives/manages account transient, group and catering production through improved customer loyalty by excellent account management.
通过有效的客户管理,提高客户忠诚度及散客、团队及会议的产量。
Negotiates transient rates for assigned accounts.
与客户商讨公司散客价。
Prospects new business through phone solicitation, outside sales calls, customer visits to the hotel, trade shows, sales blitzes, direct mail, newspaper/journal research and other customer interaction or research.
通过电话咨询、销售拜访、接待客户来访、旅游展会、新闻媒体、市场调查等多种手段拓展新客户。
Develops marketing intelligence: new product ideas, competition activities, new customer trends and performance.
获取市场情报:如新的项目、竞争对手的活动、市场动向及表现。
Spends majority of time in face-to-face customer interaction outside of the hotel.
分配大部分的工作时间拜访客户。
Implements training programs to improve sales efficiency and staff development.
参加培训课程,提高销售业绩及技能。
Understands the overall market - competitors’ strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.
了解整个市场的情况汇报-竞争对手的优势及缺点、经济趋势和供需关系,以及如何去应对以上情况。
Properly dressed in uniforms with the general appearance according to the hotel standard.
按照酒店标准要求妥善着装。
Conducting business according to the Marriott guidelines and local law.
遵守酒店规范及本地法律法规进行商业行为。
Compliance to the standards set up for the Marketing Communication operation including telephone handling, punctuality, hotel rules, regulations and LSOPs.
按照酒店标准建立并执行市场推广的日常运作,其中包括电话礼仪、准时出勤、酒店规定、规章制度及LSOPs。
Excellent selling skills and understanding of sales processes.
优秀的销售技能, 熟知销售程序。
Demonstrated ability to develop and implement successful sales strategies.
发展和执行成功的销售策略。
Ability to develop and manage a budget to meet business objectives.
发展和管理销售预算以达到预期的销售目标。
Ability to identify and communicate revenue and profit opportunities.
发现和挖掘能够提高酒店营收和利润的机会。
Demonstrated familiarity with contractual agreements.
熟知合同条款。
Understanding of revenue management functions and account profitability.
熟知营收管理工作和客户的利润。
Demonstrated leadership skills.
展现领导才华。
Demonstrated ability to coach and develop associates.
培训和发展员工。
Provide a work environment in which associates are productive.
提供一个有利于员工积极工作的环境氛围。
Excellent communication and presentation skills.
完美的沟通及演讲技能。
Effective listening skills.
聆听技能。
Demonstrated customer development and relationship management skills.
展现客户发展和关系管理技能。
Ability to accurately set account/revenue goals.
精确地制定客户/收益目标。
Ability to work effectively with salespeople at all levels.
有效地和各级销售人员紧密工作
Ability to manage in a culturally diverse work environment.
在多元文化的工作氛围内的管理能力。
Ability to influence results in a matrix environment.
最终达到目标的决策能力。
Adheres to Marriott EEO and AA policies.
遵守万豪集团的EEO和AA制度。
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