1. Develop and execute an annual Public Relations plan for the hotel which supports and enhances activities and initiatives outlined in the both the hotel marketing plan and the corporate marketing and PR plans.
根据集团市场公关计划,制定并执行酒店的年度公关计划,这些计划可有效支持并增强酒店的营销策略。
2. Produce annual/quarterly property specific social media plan and coordinate all property activity through corporate/regional social media channels.
制定酒店季度至年度的社交媒体计划和活动,通过集团社交媒体渠道,有效协调酒店的社交媒体活动。
3. Participate in setting team direction or goals.
参与并制定团队目标。
4. Seek out others for information, support, guidance and assistance.
向他人寻求必要信息,支持,知道以及帮助。
5. Establish and build agreement among team/department members for resource requirements, timeliness and measures of success.
为确保团队和部门成员之间对资源的需求、工作的时效性和成功的措施,制定具体协议。
6. Maximize opportunities for publicity in all media through careful research and media requirements. Be sensitive to all aspects of the hospitality industry, which could be translated into publicity.
通过细致的研究,发现媒体的需求,最大化扩大媒体曝光率。对酒店业可能曝光于公众的各方面,具有高度敏锐感。
7. Develop and use systems to organize and keep track of information.
开发并使用有效系统,以达到组织和跟进信息的目的。
8. Maintain contact with the Corporate Public Relations office.
与集团公关部保持良好联系。
9. Produce and distribute media releases and advisories.
撰写并发布酒店新闻稿和公告
10. Ensure media kits and other Public Relations related material originating from hotel is appropriate, error-free and complements the brand, thereby enhancing Mystique.
确保媒介宣传资料,酒店的公关资料是正确无误的,以增强品牌意识,巩固丽思卡尔顿秘诀。
11. Manage and execute organization of all on-property and off-property promotions (F&B events, chef appearances, spa promotions).
管理并执行酒店的所有推广,包括餐饮推广、厨师专访或出境、水疗促销。
12. Ensure proper maintenance of image files on Digital Assets of the hotel and personnel.
确保正确维护电子图片库的酒店和人像图片。
13. Assist with website content and quality; ensure the success of the site through two-way communications with reservations and sales.
协助酒店网站更新,确保内容和质量,通过与预定部和销售部的双向沟通,以达到酒店网站的成功运行。
14. Offer guidance/approval ondesign/collateral/website/newsletter.
向设计/印刷品/网站/季刊提供指导以及批准。
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The Westin Xian is an international luxury brand hotel, which located in the key area of Yanta District of Xi’an City. The most famous architecture in Xi’an ---- Big Wild Goose Pagoda is facing right to the face of the hotel. It only takes about 10 minutes to get to the ancient wall of Xi’an and 40 minutes to get to the Xi’an & Xianyang International Airport. The Westin Xian is the unique upscale 5 star hotel in China who has an independent museum inside.西安威斯汀酒店是位于西安市雁塔区核心位置的国际奢华品牌酒店。坐落于西安市著名景点大雁塔以南,雁塔区新兴商圈大唐不夜城的中心。西安威斯汀酒店距离城墙仅需十多分钟车程,驱车至咸阳国际机场四十余分钟,至西安众多旅游景点的交通也十分便利,同时是西安唯一一家独立拥有博物馆的豪华五星级酒店。The Westin Xian is managed by Marriott, which is the largest and most upscale international hotels group in the world. Since the Westin history started in 1930, Westin hotels and resorts is infused with the spirit of adventure and is celebrated for its innovations that continue to transform the entire landscape of the hotel industry. Many of the famous services were created by Westin, for example, the electronic booking system, 24 hours meal service etc. Along with this, in order to provide more inspiring experience, the Westin created the Heavenly Bed, Superfood and Westin WORKOUT. 西安威斯汀酒店由全球知名酒店管理集团万豪国际集团管理集团管理。威斯汀酒店品牌自1930年诞生以来,一直都是酒店行业的领导者及创新者。酒店行业诸多耳熟能详的服务项目均由威斯汀首创,比如酒店电子订房系统,24小时客房送餐服务等。随后,为更好的给客人提供焕发活力的全新酒店体验,推出威斯汀独有的Westin Heavenly®(威斯汀天梦)系列,及关注客人健康饮食和焕发自我的SuperFoodsRx™(活力食品方案)及WestinWORKOUT®(威斯汀健身),让威斯汀的宾客在旅途中保持健康。The Westin Xian is a solely foreign-owned enterprise whose owner is Yungao International Hotel Company. There are 6 floors in the hotel which is divided into 4 in the ground and 2 underground. 329 guest rooms and suites will provide you a quiet & personal space; all different restaurants and bars serve you all kinds of great food from all over the world. As for the business use, we offer one Grand Ballroom covers 1490 square meter and 10 function rooms. At last but not the least, we surely prepared well for the Heavenly SPA and WORKOUT for an inspiring journey.西安威斯汀酒店是由运高国际酒店有限公司全额投资设立的外商独资企业。酒店共有六层,包括地下两层地上四层,共有329间客房,多个风格迥异的餐厅及酒吧,让宾客尽享全球美食。酒店还拥有十个多功能会议厅和一个1490㎡无柱大宴会厅以及一流的设备供商旅客人选择,并拥有威斯汀品牌独有的Heavenly SPA及WestinWORKOUT®让宾客尽享焕发活力之旅。Westin is far more than a hotel brand, there’s where let you know the true meaning of “this is how it should feel”…威斯汀远远不止是一个酒店品牌,更是让宾客体会贴心服务并真正体验“this is how it should feel(美妙感觉莫过于此……)”之所。