• 五险一金
• 带薪年假
• 技能培训
• 岗位晋升
• 管理规范
• 人性化管理
• 包吃包住

We are looking for a Digital Marketing Manager
我们正在寻找一位数字营销经理
As a Digital Marketing Manager we rely on you to
作为一名数字营销经理，你的主要工作职责为：

1. Develop and maintain annual online channel campaign calendar, covering key milestones.
2. Execute leisure FIT promotions at both Group and hotel levels.
3. Design E-commerce packages aligned with the hotel's leisure strategy, defining target audiences, channel positioning, and campaign goals.
4. Conduct regular price parity checks, report anomalies promptly, and optimize the channel distribution structure.
5. Manage paid advertising and performance (e.g., Ctrip Pyramid, Meituan Promotion), following content moderation and SEO best practices to enhance hotel exposure and conversion.
6. Track and continuously optimize operational metrics (e.g., Fliggy HID%, Douyin POI rating, etc.).
7. Oversee Douyin (TikTok) and Red store operations, including KOL/KOC collaborations,
content creation, review management, and live streaming ads.
8. Provide data-driven optimization recommendations to support strategic decision-making.
1、制定并维护年度线上渠道活动日历，涵盖重点节点（如618、双11、春节等）；
2、执行集团及酒店层面的休闲散客促销活动（如618、双11、线上直播等）；
3、设计符合酒店休闲战略的产品，明确目标客群、渠道定位及活动目标；
4、定期检查价格合规性，及时上报异常，优化渠道分销结构；
5、管理付费广告投放及效果（如携程金字塔、美团推广通等），遵循内容审核与SEO 优化建议，提升酒店曝光与转化；
6、跟踪踪并持续优化运营指标 (如飞猪HID%、抖音POI 评分等）；
7、负责抖音、小红书店铺运营，包括KOL/KOC 合作、内容创作、点评管理及直播投放；
8、提供基于数据的优化建议，支持战略决策。

We are looking for someone who:
我们正在寻找一位具备以下条件的候选人：
1. Bachelor's degree or above.
2. Passionate about the hospitality industry with a strong customer-centric mindset.
3. Minimum of 3 years of experience in OTA, e-commerce, marketing, or distribution.
4. Excellent communication skills and the ability to collaborate effectively across departments.
5. Fluent in English (speaking, listening, reading, and writing).
1、本科及以上学历；
2、热爱酒店行业，具备以客户为中心的思维；
3、至少3 年OTA、电商、市场营销或分销相关经验；
4、具备良好的沟通技巧和跨部门协作能力；
5、英文听说读写流利。
 
If you are the right person, what are you waiting for? Click the apply button now!
如果您觉得您适合以上条件，那还等什么呢？请点击下面的申请按键吧！

About Shangri-La, XiamenOverlooking a long stretch of beach on one side and urban views on the other, Shangri-La , Xiamen is located within the city's newly developed financial and IT zone, Guanyinshan Business Centre. Whether it is garden theme, tea garden landscape, or plant paradise, Nanyang tiles, Shangri-La Hotel Xiamen reflects the local culture and art elements of this coastal garden city everywhere, and combines Shangri-La style and Asian style to create an elegant and unique living environment.关于厦门香格里拉厦门香格里拉坐落于观音山国际商务运营中心，厦门香格里拉毗邻风景如画的环岛路，迷人的海岸与时尚的城市风光尽收眼底。无论是花园主题、茶园景观，还是植物天堂，南洋花砖，厦门香格里拉处处体现了这座滨海花园城市的当地文化及艺术元素，并结合香格里拉式的亚洲风情，打造出一番精雅别致的居处环境。• 325 rooms and suites• 3 restaurants & bars• It takes 5 minutes to walk to Guanyin Mountain Beach and Seaside Amusement park• 325间宽敞客房和套房，配有中西餐厅、大堂吧及豪华阁行政酒廊。• 步行5分钟即可到达观音山沙滩及海滨游乐场。• 车程约20分钟到达高崎国际机场；车程约25分钟到达厦门火车站。酒店地点：厦门思明区观音山商务运营中心台东路168号厦门香格里拉人力资源办公室招聘热线：0592-5156203/17359871037交通：地铁2号线观音山站，28、127、D1、D11、B4“观音山商务区”站下车邮箱：recruitment.slxm@shangri-la.com我们的福利:• 五险一金• 带薪年假• 技能培训• 岗位晋升• 管理规范