ID22690 Director of Sales & Marketing 市场销售总监
1万-2万
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发布于 03-09
ID22690 Director of Sales & Marketing 市场销售总监
1万-2万
白山 | 5年以上 | 学历不限
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 1. Prepare the annual marketing plan and manual for the department and participates in setting up the marketing policies, procedures and objectives.

 2. Determines the marketing and sales strategies in all related areas required to meet the annual budgets of the hotel.

 3. Set up pricing strategies in all areas, with regular reviews in keeping with the hotel needs and market trends.

 4. Follows the departmental results in all areas (accounts’ productivity, up-selling revenues, promotional tracking, etc.) and ensure corrective actions are implemented as necessary.

 5. Work closely with revenue and reservations managers to maximizes the utilization of all automated sales and reservations systems involved with both group and individual business.

 6. Supervises the existence of an efficient follow-up on all leads towards business materialization and long term customer relationship.

 7. Ensure permanent updated files are maintained for all corporate, group and travel trade accounts with strong room/night potential.

 8. Keep reservation centers, RSOs and GSOs updated on current information, promotions and pricing to facilitate efficiency and realization of business objectives.

 9. Keeps close follow up on developments of the competitor hotels (occupancy, structural alterations, renovation, special campaigns, rate promotions, marketing efforts, theme events etc.).

 10. Work with DOS and Sales Managers to set up the annual rates for local/international companies, both travel trade and commercial accounts, devising clear understanding of strategies in the rates negotiation process.

 11. Make personal sales visitations to top key accounts at least twice a year to broaden customer contact base.

 12. Ensure an efficient two-way communication to keep customers updated on latest development in the hotel and hotel management of all changes in the customer profile and market trends.

 13. Work with F&B and other departments to plan promotional campaigns for rooms and banquets, ensuring information are distributed in a timely and detailed manner to all concerned.

 14. Prepare relevant monthly reports for distribution to Admin. Office, Corporate Office, RSOs and GSOs.

 15. Provide on-going marketing and sales directions and training program for staff development and business enhancement.

 16. Plan and execute the advertising needs of the hotel, both local and international medias, in keeping with corporate standards and hotel image.

 17. Performs any other duties assigned by management.

 

 1. 编制年度营销计划和手册,并设立政策,程序和目标。

 2. 通过配合酒店的年度预算来决定市场销售的策略。

 3. 在满足酒店的需要与符合市场的趋势的情况下设定定期的价格策略报告。

 4. 跟踪所有部门的报告,包括会计的收入,向上销售收入, 促销宣传等,以确保完成必要的改进措施。

 5. 与收入经理和预订部经理紧密合作,以确保团队与个人的自动销售与预定系统的利用最大化。

 6. 监督对商务和长期客户合作关系。

 7. 为所有公司,团队与旅游团的帐户保持永久的文件更新以取得潜在的房间销售。

 8. 保持预定中心,RSOs and GSOs 的信息,促销与价格随时更新,实现商业目标和效率的提高。

 9. 不断跟踪酒店竞争者的发展(入住率,结构改动,改造,特别活动,价格推广,市场活动,主题宴会等)

 10. 与销售总监与销售经理设定每年当地或者国际公司,旅游,商务客户的价格,制定明确的谈判策略.

 11. 每年最少2次做销售拜访客户以取得更大的联系。

 12. 确保一个有效的双向沟通,保持与客户更新对酒店及旅馆管理中客户配置文件和市场趋势的所有更改的最新发展

 13. 与餐饮部门和相关部门合作为酒店的房间,餐饮的推广做计划,确保信息及时和详细的被关注。

 14. 准备每个月的相关报告并分发给管理办公室,总公司,RSOs and GSOs

 15. 为公司的员工发展提供市场销售的培训和强化培训。

 16. 在保持酒店的标准下计划和执行本地与国际传媒的媒体广告。

 17. 执行任务管理层交办的其他工作。


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吉林省白山市抚松县新城松东片区
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  • 酒店业--国际高端酒店/5星级
    行业
  • 100-499人
    规模
  • 国有企业
    企业性质
ALL YOU NEED TO KNOW ABOUT PULLMAN 关于铂尔曼Launched in Paris, Pullman a new hotel brand for ACCOR, the international French Hotel Group..雅高,来自法国的一家国际化酒店管理集团;铂尔曼,发起于巴黎,雅高旗下的新酒店品牌。Pullman is a brand of international 5 star hotels and resorts dedicated to business travelers. 铂尔曼是致力于服务商务旅行者的国际品牌五星级酒店。Truly individual high-end hotels and resorts, each is designed to make life easier for women and men who are required to travel for their work. 每一家铂尔曼酒店都设计为使人们商务旅行生活更加便捷的真正高端、独一无二的酒店和度假村。Pullman is oasis of calmness where guests can forget the stresses typically associated with business travel. 铂尔曼是特别能让商务旅行者忘记压力的静谧天堂。Pullman is a new hotel brand with new attitude to travel. 铂尔曼是诠释全新态度旅行的新酒店品牌。ALL YOU NEED TO KNOW ABOUT PULLMAN CHANGBAISHAN关于长白山吉视传媒铂尔曼度假酒店Pullman Changbaishan Resort is located at the foot of the Changbai Mountains. It’s only 20 minutes’ drive from changbaishan Airport and 5 minutes’ drive from the Xipo transport hub. The hotel features 300 spacious and comfortable rooms, gym and indoor swimming pool. It has 3 restaurants, 2 bars and meeting facilities including an 780sqm pillar-less grand ballroom.Pullman Changbaishan Resort is devoted to bringing guests a unique experience and unforgettable memories with the high-quality service and well-equipped facilities.长白山吉视传媒铂尔曼度假酒店坐落于东北第一山“长白山”脚下,距离长白山机场仅20分钟车程,5分钟车程即可抵达长白山西坡乘客换乘中心,交通十分便利。酒店拥有300间宽敞舒适的客房和780平方米无柱式宴会厅、健身房和室内泳池。另设3个餐,2个酒吧及会议设施。酒店高端齐全的设施与服务,致力于为宾客创造独一无二的体验及难忘美好的回忆。
吉林省白山市抚松县新城松东片区
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