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Develops and implements digital marketingstrategies and business in line with the hotel’s overall goal
根据酒店总体在线商务目标发展及完善电子商务业务
Assist the DOSM to execute and monitorall online advertising campaigns for optimal results
协助市场销售总监合作监控网络广告以达到最佳效
Management of search engine marketing campaignsto drive online exposure to hotel website
搜索引擎营销活动的管理以达酒店网络的线上曝光
Monitors the hotel’s website traffic analyticsto identify trends and opportunities to grow online business
监控酒店网络通信量分析以确定线上商务增长的趋势及机会
Keeps abreast of current and future competitors’digital marketing activities
与目前和未来的竞争者的电子商务营销活动保持一致
Ensures that hotel presence in all approvedonline distribution websites are up to date and in line with the hotel branding
确保酒店在所有已批准的线上网站的信息更新,并与酒店品牌保持一致