商务发展总监 Lead Commercial Enthusiast
2万-2.4万
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发布于 2020-11-16
商务发展总监 Lead Commercial Enthusiast
2万-2.4万
成都 | 10年以上 | 本科 | 招1人
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职位描述

Position Statement 职位陈述

The Commercial Director, O&M APAC is responsible for developing a commercial strategy covering all segments and channels to maximize total revenue and profit performance as well as market share penetration of Canopy by Hilton Chengdu City Centre.

亚太地区商务总监负责制定涵盖所有市场和渠道的商业战略,以最大限度地提高成都领地希尔顿嘉悦里酒店的总收入和利润表现以及市场份额占有率。

This role will drive the planning and execution of the commercial strategy and activity through supporting the Revenue management team, Sales, Catering and Events, Marketing, e-Commerce and Public Relations teams, through working effectively with area support teams. F&B commercial activities will be shared responsibilities with the F&B Manager, Director of Operations, GM and the Commercial Director.

该职位将通过支持收益管理团队、销售、宴会、市场,电子商务和公关团队,以及与区域支持有效合作,推动商务战略和行动的规划执行。餐饮商务活动将由餐饮部经理、运营总监、总经理和商务总监共同负责。

The Commercial Director is a role model for the commercial community and develops teams and individuals in these functions whilst being a Key business partner to the Hotel General Manager. The Commercial Directors role is key to seize new opportunities through strong customer relations and works as an Ambassador for the company with our Owners and Key Stakeholders.

商务总监是亚太地区商务团队的榜样,在担任酒店总经理的关键业务合作伙伴的同时,亦要发展部整体团队和个人。他们支持酒店从希尔顿全球销售团队中获得最大价值。商务总监的角色是通过强有力的客户关系抓住新机遇的关键,并作为公司的代表与我们的业主一起工作。

The role ensures that commercial management strategies are set for all revenue streams and that all systems are used to their full potential to yield the highest possible amount of revenue from all available space, whether in Rooms, Meeting Space, outlets or other revenue departments. Driving overall FMS results gaining an Unfair share through a disciplined execution of commercial activities.

该职位应确保为所有收入来源制定商业管理策略,并充分利用系统的潜力及所有可用空间, 无论是在客房、会议场地、餐厅或其他收入部门尽可能产生更多的收入。通过严格执行商业行动计划,推动整个市场份额获得优异的份额。

A Commercial Director will be lead, coach, develop, recruit and retain future talents. He/she will manage performance, develop and evaluate the commercial team members on the agreed KPI’s, whilst working effectively as part of a 4D structure on property.

商务总监负责领导、指导、发展、招聘和留住未来的人才。在商定的关键绩效指标(KPI)基础上,管理绩效,发展和评估团队成员,同时作为酒店4D结构的一部分有效工作。


Position Summary 职位概要

1. Directly accountable for driving the Top line Budget and Forecast by implementing a commercial strategy and business plan through to execution using the Hilton Worldwide Commercial Focus process and all available business tools and intelligence available. Deliver as a minimum the budgeted revenues across all revenue streams, To include but not limited; All Rooms, GC&E, F&B, Leisure and Spa with a control on cost of sale, route to market, channel shift and marketing / Ecommerce opportunities.

直接负责通过实施商业战略和生意拓展计划,利用Hilton Worldwide Commercial Focus流程和所有可用的商业工具和智能信息,推动完成最高收入预算和预测。控制销售成本、市场推进、渠道转换和营市场/电子商务机会, 完成包含所有收入渠道的最低预算收入,包括但不限于:所有客房、团队会议及活动(GM&E)、餐饮、休闲和SPA。

2. Work with the GM, Finance and Operations Director to ensure profits are maximized in line with TGOP and EBITDA targets set.

与总经理、财务和运营总监合作,确保利润最大化,符合TGOP和EBITDA的目标。

3. Ensure Business Review Guidelines (current to + 5 years) all Pricing & Rate Quotation Strategies are in place in order to maximize all pricing components of sales and catering opportunities and achieve positive group market share.

确保生意审查指导方针(当前至+5年)的所有定价和报价策略到位,将销售和宴会餐饮的定价组合机会最大化,并获得积极的团队市场份额。

4. Support various On Property, RDOS’s, and Area Marketing teams in coordinating hotel level marketing, sales and public relations activities. Liaise with regional support and brand teams to provide maximum benefit to hotel performance.

协调酒店市场,销售和公共关系支持酒店、区域销售总监和区域市场团队的相关活动。与区域支持和品牌团队保持联系,以最大限度提高酒店绩效。

5. Support the Cluster Revenue Managers/On Property Revenue Manager and RMCC to establish an optimal mix, review and validate forecasts, develop strategies for different demand periods, and review and approve retail and group pricing strategies.

支持小区收益经理/酒店收益经理和收益管理中心(RMCC)建立最佳组合,审查和预测,制定不同需求时期的策略,审查和散客和团队定价策略。

6. Develop and maintain strong relationships with all stakeholders, owners, hotel teams, HWW matrix support teams to ensure commercial benefits of the hotel.

与所有利益相关者、业主、酒店团队、希尔顿全球矩阵支持团队建立并保持良好的关系,以确保酒店的商业利益。

7. Liaise with GM and hotel Ds, presents commercial strategies to Regional Team and key stakeholders.

与运营副总裁联络,向区域团队和主要利益相关者介绍商业战略。

8. Consistently conforms to Hilton brand standards and corporate identity and utilizes all communication tools (under the guidance of regional marketing and BPS).

始终遵守希尔顿品牌标准和企业形象,并使用所有沟通工具(在区域市场和品牌表现支持的指导下)。

9. Keeps in touch with Market trends and review/amend strategies accordingly in line with the evolving market conditions.

与市场趋势保持一致,并根据不断变化的市场条件相应地审查/修订战略。

10. Participate in the leadership activity of the Hotel and Region.

参与酒店和区域的领导层活动。


Required Qualifications资历需求

Required Qualifications 必要资历要求

1)Minimum of 5+ year’s hospitality/travel industry experience in a revenue generating or commercial services role. 

至少拥有5年以上在酒店服务业/旅游业从事创收或商务服务工作 

2)Minimum 5+ years of experience presenting sales plans, presentations, etc. to senior level executives and constituent groups 

至少拥有5年以上向高级管理人员和组成团队介绍销售计划、演示等的经验。 

3)5+ experience working in a collaborative/matrixed environment 

拥有5年以上在协作/矩阵化环境中工作的经验 

4)5+ years working with departmental financial data to make strategic/tactical decisions 

拥有5年以上与财务数据分析经验,制定战略/战术决策 

5)5+ years of experience evaluating and identifying business opportunities for a business

拥有5年以上评估和确定商业机会的经验 

6)At least 3 years of experience managing a sales or commercial team 

至少3年的销售或商业团队管理经验 

7)Fluent in English written and spoken

英语读、写流利


Preferred Qualifications 更高资历要求

1)Experience in multiple disciplines with knowledge of Marketing, E-commerce, and Finance. 

具有市场营销、电子商务和财务等经验。

2)A deep understanding of the market positioning & target audience of canopy brand 

对Canopy 的市场定位及客群有深刻的理解

3)Experience in similar capacity with luxury brand of international hotels is preferred. 

有国际连锁酒店豪华品牌的市场销售经验者优先。 

4)Sales or Revenue Experience in Beijing, Shanghai or other first-tier city is preferred. 

有北京、上海等一线城市市场销售背景者优先。


其他要求
国际联号工作经历:优先
国内管理公司经历:优先
语言能力:英语-熟练
计算机能力:精通
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公司地址
成都市青羊区西御街5号领地中心西塔M层人力资源部
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  • 酒店业--国际高端酒店/5星级
    行业
  • 100-499人
    规模
  • 私营.民营企业
    企业性质
        希尔顿嘉悦里酒店及度假村是酒店品牌中极具活力的新酒店,为宾客提供简单的宾客专属订制服务、贴心的本土选择和舒适的空间,让宾客体验到优质的住宿体验。每一家酒店都是周围环境的自然延伸,提供本地化的设计和餐饮,打造全新的酒店服务和宾客体验。        成都领地希尔顿嘉悦里酒店地处成都市市中心,毗邻天府广场,集合办公写字楼、购物中心及酒店于一体,酒店位于西塔楼的23层至32层。        以天府广场为中心,周边有成都市博物馆,四川省图书馆,宽窄巷子等文化驿站,将成为成都领地希尔顿嘉悦里酒店的睦邻友好。       地铁一号线和二号线可直达天府广场站,靠近成都东高铁站及机场,交通便利。
成都市青羊区西御街5号领地中心西塔M层人力资源部
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