招聘Director of Sales & Marketing 市场销售总监_成都温江皇冠假日酒店招聘信息-最佳东方

Oversees and directs all aspects of the Sales and Marketing activities. Responsibilities include overseeing the planning and development of promotional strategies and marketing plans; oversee and assist with the development and implementation of the sales and marketing plan; management of the sales and marketing team and reporting on effectiveness of the plan. Responsibilities also require direct and routine interaction with Regional Sales and Marketing office.

对市场销售活动的各个方面进行监管和指导。职责包括对促销策略和市场计划的开发与策划实施监管；对市场销售计划的发展和实施进行监管和协助；管理市场销售团队，并汇报计划的有效性。本职位还需要与区域销售与市场办公室进行直接的例行交流。

Duties and Responsibilities 工作职责

· Produce the Annual Revenue Plan, Marketing Budgets and Forecasts

制订年度收益计划、市场预算及预测。

· Produce Action Plan related to the Revenue Plan to ensure Revenue Plan objectives are achieved

制订与收益计划相关的工作计划，以确保收益计划目标得以实现

· Coordinate all methods of maintaining and increasing business volume. This includes advertising, sales promotion, personal selling, publicity, community relations, special sales projects, etc.

· 协调保持和增加业务量的各种方法，包括广告、促销、个人销售、宣传、社区关系、特别销售项目等。

· Create and implement special programs to achieve greater profitability through:

通过下列手段创建及实施特别计划以创造更大的效益：

§ Increasing average rate

提高平均房价

§ Increasing overall occupancy

提高整体入住率

§ Increasing business volume during off-peak periods

提高淡季业务量

§ Increasing local Food & Beverage and Banquet Sales

增强在当地的餐饮和宴会销售

· Review regularly activity reports of Sales and Marketing personnel to ensure targets and Sales objectives are being met

定期检查销售与市场部员工的活动报告，以确保销售目标的实现

· Organize and promote, in cooperation with the Food & Beverage Department special projects to stimulate Food & beverage sales within the community, including, but limited to, tournaments, balls, parties, gastronomic festivities, etc.

与餐饮部进行协调，组织并推进特殊项目的实施，以促进在社区内部的餐饮销售工作，包括并不仅限于举行各项体育比赛、舞会、聚会及美食节等

· Investigate potential markets by:

通过以下手段对潜在市场进行调查：

§ Reviewing Sales Department and Front Office correspondence files

检查销售部和前台客户档案的一致性

§ Analyzing guest history and registration card files

对客史档案和登记卡档案进行分析

§ Studying guest questionnaires

研究客户调查问卷

§ Reviewing government statistics on visitors to the city

研究政府对来当地旅游的游客的统计数字

§ Analyzing competition's sales/promotion efforts

分析竞争对手的销售和促销工作情况

§ Studying various reference and industry publications for sales leads

对各类参考资料及行业出版物进行研究，以寻找销售机会

· Recommend to General Manager the kind of advertising which will be most productive for the hotel by analyzing the market effectiveness of past advertising campaigns and consulting with other Department Heads and the Advertising Agency

分析以往广告活动及向其它部门负责人和广告机构进行咨询，研究何种广告效果最好，并就此向总经理提出建议

成都温江皇冠假日酒店是温江区域唯一入驻的国际品牌酒店，酒店地理位置优越，距离双流国际机场仅30分钟车程。酒店位于成都温江区核心区域，完善的酒店设施与全方位的综合会议设施以及温泉水疗配合皇冠假日酒店闻名遐迩的款客之道，定能让下榻宾客都能拥有一个愉快惬意的旅程。成都温江皇冠假日酒店拥有458间客房，设计时尚典雅，富含时代韵味的装潢布饰彰显高雅品味。77间套房配套设施齐备，令商务和休闲旅客倍感舒适方便，配合皇冠假日酒店闻名遐迩的款客之道，定能让下榻宾客都能拥有一个愉快惬意的旅程。成都温江温泉智选假日酒店拥有150间客房包含17间套房，酒店装修风格和设计理念时尚、充满活力，简洁而品味高雅。优越的地理位置、物超所值的酒店理念，完善的会议设施配备，先进的音响、试听设备、宽带无线上网、无线麦克风设备及投影仪等，以助您成功举办会议。为每一位注重时效的商务和旅游人士所提供的“睿智选择”。