市场传讯经理
1万-1.5万
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发布于 2020-11-16
市场传讯经理
1万-1.5万
北京 | 经验不限 | 学历不限 | 招1人
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职位描述

The Marketing Communication Manager is responsible for the promotion of the hotel, its image, facilities and services to the general public, customers, the hotel and the community. She is also responsible for gaining positive exposure for the Hotel in the mass media and the community, as well as building a solid presence in the market by maintaining good relationship with the press and the local community.

市场传讯经理负责向大众,消费者,酒店业和政府机构提升酒店形象,设施以及服务。同时向广大媒体和政府机构争取正面的曝光,并且通过于媒体和政府机构维持良好关系在市场上建立一个坚实社会地位。


1. Planning, budgeting and execution of the hotel are advertising campaigns in liaison with the company’s official advertising agency.

与专业广告发布公司联系,制定并执行酒店的广告预算和对外广告发布。

2. Coordination and implementation of communication plan for the hotel activities and promotions in coordination with various revenue-earning departments in the hotel (i.e. sales, food and beverage, spa etc.)

协调并执行与酒店所有营运部门的酒店活动和促销的沟通计划(如销售,餐饮等)。

3. Development of good relations with the media (print, broadcast, etc.) and implementation of the hotel’s publicity campaign.

与媒体建立良好的关系(出版物、广播等),执行酒店的市场宣传活动。

4. Management of a complete, targeted data base and direct mail campaigns to promote hotel business.

管理一个全面有目标性的资料库,并直接邮寄酒店促销活动广告。

5. Overall supervision of production of hotel printed materials to ensure compliance with Hilton Identity Guidelines.

全面监督酒店所有印刷产品以确保和希尔顿逸林指导方针的一致性。

6. Work with Hilton web marketing to ensure contents of Hilton Hotel pages are updated at all times.

与希尔顿逸林酒店网络合作确保希尔顿逸林酒店主页保持信息及时更新。

7. Monitoring and control of expenses based on approved Sales & Marketing budget.

根据业务发展部的预算监控开支。

8. Coordination and implementation of various hotels projects in liaison with other hotel department s and/or outside organizations/ government bureaus.

通过与酒店其他部门,或者外界组织,政府部门联络以协调并执行酒店不同项目。

9. To ensure press releases are sent to all local & regional newspapers and magazines on all happenings/ events in the hotel.

及时发布酒店活动新闻稿至各类报纸杂志。

10. To coordinate with all activities concerning publicity in film shooting, photo shooting, interviews by local & overseas media etc.

协助国内外媒体的摄影,摄像和采访。

11. To maintain stock inventory of an updated photo library and press kit.

及时地更新图库和宣传资料袋以维持固定资本清单。

12. To be responsible for the preparation, planning and executive of the hotel’s public relations activities plan.

负责酒店准备,策划和执行酒店公关活动的计划。

13. Maintain update profiles of the hotel’s key personnel.

不断更新公司领导层资料。

14. To coordinate with the printing, design as well as adherence to the corporate guidelines for all printed materials of the hotel.

根据酒店标准设计印刷品并确保印刷品的质量。

15. Regular communication & entertainment with the local press.

与当地媒体保持正常交流和宴请。

16. Supervision of design projects.

监督设计项目。

17. Handle the administration of the Marketing Communication Department .

负责市场传媒部管理工作。

18. The management reserves the right to change / extend this job description if necessary at any point of time during her / his employment.

如有必要 ,该部门有权更改或补充该职位描述。

19. Carries out any other reasonable duties and responsibilities as assigned.

完成任何其他合理的职责和被指派的职责。

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  • 酒店业--国际高端酒店/5星级
    行业
  • 100-499人
    规模
  • 国有企业
    企业性质
北京大兴希尔顿酒店位于大兴区高米店南里18号楼,现已正式开业, 填补了大兴区全服务国际品牌酒店空白、助力北京大兴国际机场配套建设、提升区域商务环境条件的同时,也为落实大兴区“三区一门户”功能定位,推动“新国门·新大兴”建设做出了积极贡献。北京大兴希尔顿酒店共设有101间设施齐全的客房和套房。所有客房均享有完备的现代化设施,为宾客提供一个静谧、便利的空间,放松安眠、恢复活力、焕发灵感。-------------------------------------------------------------------------------------------------------------------------------Benefits for Team Member员工福利1.    Free Duty Meals       免费工作餐2.    Free Dormitory for Non-Beijing Residence Team Members       为非本地的团队成员提供免费的员工宿舍3.    Social Insurance and Housing Fund       社会保险和住房公积金4.    Team Member Travel Program       团队成员入住优惠价5.    Leave Benefits       假期福利       Public holiday, annual leave, paid medical leave, maternity leave, marriage leave, and etc.       法定节假日、年假、带薪病假、产假及陪产假、婚假等。6.    Team Member Awards       团队成员嘉奖7.    Team Member Training System       团队成员培训       In Hilton Worldwide, we provide online courses (in the Hilton Worldwide University),       class training, cross training in sister hotels and internal transfer opportunities for all       full-time team members.       我们提供在职培训、课堂培训、全员免费希尔顿大学课程、国内外姐妹酒店交叉培训机会       以及集团内部调动机会。8.    Variety of Activities       团队成员活动    
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