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JOB SUMMARY
With the objective of creating a closer bond between our members and customers with our loyalty program and portfolio of brands, the Assistant Manager is required to support and achieve overall and project specific metrics and KPIs.
This position will report to Manager, Buzz Marketing &Partnerships, China and is required to be a proactive team player who maintains a close collaboration with Buzz Marketing & Partnership team in the corporate office, various stakeholders within Asia Pacific Regional offices to deliver strategy, planning and execution of buzz marketing campaigns and member experiences that are locally relevant and in alignment with global strategy.
CANDIDATE PROFILE
Education and Experience
-Degree from an accredited university in Business, Marketing or Communication is preferred.
-3-5 years of relevant professional experience in marketing, events, partnership communications, and CRM.
-Excellent communications and organizing skills. Well organized, detail-minded, manage multiple projects, planning and priorities with on time, on budget delivery.
-Works effectively in professional collaborative, international environment with cross-functional teams and demonstrates ability to balance the interests and demands of multiple stakeholders.
Strong sense of ownership.
-Self-starter and quick-learner who performs well with appropriate supervision and has a track record of producing results.
-Highly energetic and demonstrates ability to coordinate multiple projects and competing priorities.
-Creative mindset of continually thinking and presenting new ideas on how to enhance event experiences and partnerships to create impact to the business.
-Excellent command of written and spoken English and Chinese.
Strong PC skills including MS Word, Excel and PowerPoint.
CORE WORK ACTIVITIES
The following are specific responsibilities and contributions critical to the successful performance of the position:
-Support on developing strategies, planning processes and setting KPIs for all buzz marketing and partnership initiatives including stakeholder alignment, approval process, project management, budget management, agency management, PR and brand messaging alignment.
-Execute Marriott Bonvoy Moments strategy by closely collaborating with partners, hotels, various stakeholders to deliver seamless member experience in China.
-Support all communication, liaison and follow-upon negotiations with existing and potential partners.
-Be the advocate of all above-property and on-property Marriott Bonvoy Moments submission in China.
-Conduct and keep track of the full year calendar on all China Marriott Bonvoy Moments and marketing activities.
-Own and manage loyalty marketing brand and marketing governance. -Liaise with internal and external parties to ensure all ATL/BTL messages are aligned with brand guidelines.
-On-site support and traveling for identified member experiential events are required.
-Measure, analysis and review project performance, track progress on KPIs to ensure the business goals are met and explore opportunities to improve in the future.