招聘市场传媒实习生 Marketing Communications Trainee _上海璞丽酒店招聘信息-最佳东方

工作职责：

协助撰写新闻稿、宣传文案、社交媒体推文等内容，确保文案风格符合品牌形象和宣传目的。
参与制作简单的宣传材料，如图文海报，学会使用设计软件进行基础的排版和编辑。
按照既定计划，将内容发布到公司官方网站、社交媒体账号等平台上。
协助收集、整理各类媒体渠道（如电视台、报社、杂志、网站、公众号等）的信息，包括联系方式、受众群体、投放价格等。
监测媒体渠道对公司相关报道的反馈情况，比如报道的阅读量、评论数等。
参与市场传媒活动的策划讨论，提出创意想法。
协助活动的组织实施，如准备宣传资料、布置活动现场、邀请媒体和嘉宾等。
在活动过程中，负责记录活动情况，为后续的报道和总结提供素材。
收集同行业竞争对手的市场传媒策略信息，分析其优势和不足。
协助进行受众调研，收集客户对于品牌宣传内容和形式的反馈意见。

Job responsibilities:

Assist in writing press releases, promotional copy, social media tweets, etc., to ensure that the copy style is consistent with the brand image and promotional purposes.
Participate in the production of simple promotional materials, such as graphic posters, learn to use design software for basic layout and editing.
According to the established plan, the content will be published on the company's official website, social media accounts and other platforms.
Assist in collecting and sorting out information from various media channels (such as TV stations, newspapers, magazines, websites, public accounts, etc.), including contact information, audience groups, pricing, etc.
Monitor media channels for feedback on stories about the company, such as the number of reads, comments, etc.
Participate in the planning and discussion of marketing media events and propose creative ideas.
Assist in the organization and implementation of the event, such as preparing promotional materials, arranging the event site, inviting media and guests, etc.
In the course of the activity, I was responsible for recording the activity and providing material for the subsequent report and summary.
Collect market media strategy information of competitors in the same industry and analyze their advantages and disadvantages.
Assist in audience research and collect customer feedback on the content and form of brand promotion.

实习能够完成 6 个月的优先考虑

Internship completion of 6 months is preferred

璞麗酒店是沪上 “都会桃源”概念奢华酒店的先驱者，坐拥斐霓絲、长吧、露天花园和遥水疗。有别传统豪华五星级酒店，强调“雕琢奢华”的璞麗酒店旨在为住客提供个人专属服务，并以其独有的品味展现精致古典和现代风格的完美结合，城市空间与度假概念相互交融，带来不同以往的独特体验，成就一方大隐于市的城市绿洲。Home to PHÉNIX, Long Bar, Garden Terrace and UR Spa, The PuLi Hotel and Spa is Shanghai’s first luxury urban resort. Firmly incorporated into the hotel’s dedication to delivering handcrafted luxury service, guest experiences mark a departure from the expected generic style of luxury usually associated with conventional collections of foremost hotels. Imbued with contemporary elements and accents of traditional Asian charm, the result is a distinctively unique, new spatial and guest experience in this oasis within the metropolis.