招聘品牌经理_贸淐餐饮（上海）有限公司招聘信息-最佳东方

Key Responsibilities Include:

You will assigned to provide strategic leadership and management of the Marketing teams to develop marketing programs to maximize profits for the attraction

1. Guest Obsession

Custodians of the guest experience. Build understanding and focus on their needs and habits. Highly understand preschool family kids consumer needs.

2. Business Planning

To provide strategic leadership and management of the Marketing department in developing and implementing the annual marketing plans, including critical campaign 360 full channel plan.

3. Product development

Strong sensitiveness work closely with project team to develop compelling product to win market.

4. Brand Management

Responsibility for brand management to ensure all aspects of visual presentation add value to the businesses; includes support and input to the trade market development

5. Advertising & Promotion

Provide leadership to the Marketing team in developing concepts and campaigns and approving media selection to maximize impact to revenues; includes website development & management

6. Market Research

Manage staff/outsourcing agency in undertaking market research surveys to quantify the effectiveness of individual activities and campaigns and to continually identify new opportunities to increase revenues

7. Data analysis

Drive market analysis and share insight. Analyze YOY financial data and set up annual budget.

8. External Relationship

Establish and develop external brand collaboration to joint promotion.

9. Commercial insight

Lead on online and offline volume projections and pricing policy. Relentless about driving footfall and RPC.

Preferred Qualifications:

1.Degree qualifications in marketing a minimum.

2.Experience in F&B industry.

3.Strong motivation and ownership.

4.Experience as Western/Chinese restaurant brand manager is preferred.

VOL Group集团简介 VOL餐饮集团于2002年在上海成立。于外滩开始打造经典中西餐及酒吧至今18年，VOL集团致力于高端餐饮品牌的建立，为客人提供物超所值的高品质产品与体验，其核心团队来自世界各个国家，通过各国多元化的餐饮文化相互融合，碰撞出更多风味美食。VOL集团期许，共同为客人带来最为优质的服务和用餐体验。VOL Group The VOL Group was founded in 2002, it started is humble beginnings on the Bund. Since its founding, VOL has been bringing world-class service to the F&B industry in Shanghai by working alongside celebrity chefs, blending cultures, and formulating innovative recipes. Making it into a leading and trending global culinary force. VOL believes in creating a unique dining experience with simplicity while also providing exceptional value.