绿地酒店旅游集团系世界企业500强绿地控股集团有限公司全资子公司,是全面负责酒店、旅游和会展业务的经营、管理和发展的综合性产业集团。集团以酒店为核心业务、旅游及会展为两翼引擎,形成“一核两翼”的发展模式,打造一个具有全球竞争力的酒店旅游集团。


Greenland Hotel and Tourism Group (GHTG) is a wholly-owned subsidiary of Greenland Group, a Global Fortune 500 company. GHTG is a comprehensive enterprise committed to the integrated operation of its hotel, tourism and hospitality business, which includes Meetings, Conventions and Exhibitions (MICE) activities. GHTG forms a “one core, two wings” developmental model with the hotel business as its core segment and tourism and exhibition as its two-wing engine. Altogether, GHTG is strongly positioned as a globally competitive hotel and tourism company.

 

集团旗下酒店板块是中国国内最大酒店物业持有商和管理运营商之一。目前在全球范围内经营和在建酒店已超过200家,项目分布全球5大洲14国80城,拥有各类客房50,000 余间,项目总值超800亿元人民币。到2021年,全球管理酒店数量将超过400家。近年来,绿地酒店业务已经形成10大品牌序列,涵盖城市酒店、度假酒店和特色酒店三大类型,可以满足商务、会议、休闲、度假等不同细分市场的需求。2016年起,绿地酒店板块加快轻资产输出步伐,现输出管理项目已达51个,覆盖“一带一路”沿线柬埔寨、马来西亚、泰国、老挝、斯里兰卡、越南和几内亚7个海外国家。


GHTG's hotel division is one of the largest property holders and hotel management operators in China. Currently, GHTG has more than 200 hotels in operation and under construction, as well as projects in pipelines across 5 continents, 14 countries and 80 cities, with more than 50,000 rooms of various types and project assets totaling in excess of RMB 80 billion. By 2021, GHTG will exceed 400 managed hotels across the world.

 

In recent years, GHTG’s hotel business has formed a series of 10 major brands, covering three types of hotels: Urban hotels, Resort hotels and Specialty hotels. Together, the brands serve the needs of various market segments, including business, MICE, leisure and vacation. Since 2016, GHTG has accelerated its asset light progress. Currently, there are 51 export management projects covering 7 countries along “The Belt and Road” economic platform, including Cambodia, Malaysia, Thailand, Laos, Sri Lanka, Vietnam and Guinea.

 

集团旗下旅游板块坚持“开放、聚合、共赢”的理念,成立大型旅行服务企业绿地上航国旅,积极串联旅游资源,创新旅游产品,提升服务品质,正在全力构筑涵盖线下旅行社、线上旅游平台、精品旅游目的地和特色旅游产品的产业生态圈。


GHTG's tourism division adheres to the concept of “openness, aggregation and win-win” in its approach. In this effort, a large-scale tourism service enterprise — Greenland Shanghai Airlines Tours International Co., Ltd. (GSAT) — has been founded. Through these types of partnerships GHTG will link tourism resources, innovate tourism products and improve service quality. The Group is assembling an ecosystem of offline travel agencies, online travel platform, tour destinations and featured tour products.  

 

集团旗下会展板块先后成立绿地汉诺威会展有限责任公司和绿地巴塞罗那会展有限责任公司,开展会展场馆运营服务业务,会展板块还将与旅游、酒店板块联动,开发自有的展会活动组织、会展接待服务、商务差旅服务等专项旅游产品,形成具有竞争力的会展旅游业务。会展板块力争在三年内,协助集团房地产主业成为国内拥有场馆数量最多、展览面积最大的城市开发运营服务商之一。


The Group’s exhibition division has successively founded Hannover Greenland Venue Management Co., Ltd. and Greenland Fira Barcelona Exhibition Co. Ltd. to engage in exhibition venue operation business. This division will additionally be linked with the tourism and hotel divisions to develop an eco-system of self-owned tourism products, including serves for the organization of exhibition events, reception services for exhibitions and corporate travel services to foster a competitive edge in the exhibition travel industry.

 

During the next three years, the exhibition division will help the Group's real estate business become one of the largest urban development and operation service providers in China, boasting the largest number of exhibition venues, as well as the largest single exhibition area.

 

未来,绿地酒店旅游集团将致力打造一批具有市场号召力的绿地系酒店、旅游、会展品牌,成为全国行业的龙头企业、绿地大消费的重要支撑、产业协同的重要力量、资本运作的重要载体。


Moving toward the future, GHTG is committed to build its group of signature hotels, tourism and exhibition brands with strong market appeal. This will propel the GHTG toward becoming the leading enterprise in China’s hotel and tourism industry. What’s more, it will also serve as an important part of Greenland Group’s synergies, further adding value to its brand building and capital operations.