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DUTIES
1.Plan, develop and execute digital marketing campaigns,maintains all digital marketing channels
2.Drive online traffic through digital marketing campaigns
3.Manage online content for the hotel and ensure all content is compliant with brand guidelines
4.Establish goals, measure performance of digital campaigns and assess against goals
5.Analyse return on investment of digital campaigns and utilise data to enhance digital marketing strategy
6.Maintain the public image of the Shangri-La brand
REQUIREMENTS
1.Has pre-opening experience
2.Communicates and writes with fluency in English (as well as the local Language)
3.Solid knowledge of digital marketing and the platforms associated with it
4.Preferably has relevant experience from an International 5* Hotel Group
5.Is strategic and analytical to deliver objectives in SEM (Search Engine Marketing)
6.Well-versed in SEO (Search Optimization Engine)
7.Adept in using analytical tools such as Google Adwords, Adobe Analytics, Social Bakers, etc.
8.Always kept up-to-date with latest industry trends and market practices
深圳福田香格里拉坐落于福田CBD,毗邻会展中心、平安国际金融中心、深交所和购物公园,步行5分钟至福田站,前往香港西九龙仅需14分钟。五条地铁线可便利抵达市内各景点。528间客房及套房及53间服务式公寓可一览城市天际线及秀丽风光,并配有豪华阁酒廊、商务中心和健身水疗设施。Futian Shangri-La, Shenzhen, conveniently located in the Futian Central Business District and just a stone's-throw away from landmarks such as Shenzhen Convention and Exhibition Centre, Ping An International Finance Centre, Shenzhen Stock Exchange and COCO Park. 5-minute walking distance from Futian Station and 14 minutes away from Hong Kong West Kowloon Station by high-speed railway. Direct connections to main attractions in the city via 5 metro lines.