电子商务主任 E-Commerce Executive
3千-4千
停止招聘
发布于 2022-07-19
电子商务主任 E-Commerce Executive
3千-4千
银川 | 1年以上 | 本科 | 招1人
停止招聘
收藏
微信
这个职位不错扫给好友看看
举报
职位福利
职位描述

1.Website Content Management

   网页内容管理

    Ensure website content is always up to date in all languages available, updated according to the CMS corporate guidelines.

    确保网页内容及时更新且语言灵活,根据CMS企业方针更新

    Liaise with the corporate office for any website enhancements.

    与企业办公室联络以便增进所有网页的使用

    Establish, develop and maintain a keyword matrix for the hotel and consider when designing website content.

    设计网页内容时应考虑建立、发展和维护酒店的关键词

    Ensure all content (pictures and text) is according to corporate standards.

    确保所有内容 (图片和文字) 都根据公司的标准

    Create and implement promotional content for special offers and packages, in coordination with the hotel’s Marketing and Revenue Managers.

    促销的特价优惠和礼包,需要与酒店的销售和收益经理协商。

    Review and amend hotel information available on Kempinski.com.

    在凯宾斯基官网上浏览并修改酒店的信息

    Flexibility to assist corporate office on website related tasks.

    灵活的协助网站上企业办公室的相关的任务。


2.Search Engine Optimization (SEO)

    搜索引擎优化

    Ensure all efficient use of keywords in website content.

    确保网页上的内容全部有效

    Review the ranking of the hotel website on search engines, and update the hotel website with relevant search terms and adequate keyword frequency to ensure that the hotel website gets the best possible page rank.

    检查酒店网站在搜索引擎上的排名并及时更新酒店网站相关的搜索条件和关键词频率,以确保酒店网站获取最佳可能的网页排名。

    Review and monitor both the content and search engine ranking of competitors’ websites and react appropriately to maintain the competitiveness of the Kempinski hotel website.

    检查和监测搜索引擎排名竞争的内容及竞争对手的网站,并将凯宾斯基酒店网页适当的改进,

    Update and optimize meta descriptions and tags.

    更新优化描述和标签

    Liaise with the website agency and corporate office for any website enhancements.

     增强网站机构及网站企业办公室联络


3.Social Media

    社交媒体

    Update and manage the corporate representation and social media channels as per corporate policies and guidelines.

    根据公司的政策和方针,更新管理公司的代表和社交媒体渠道

    Ensure the monitoring and active respond of the corporate social media and review site tool. Ensuring consistent representation of the brand.

    确保监督积极企业的社交媒体回应和审查网站工具并确保一致的代表性品牌


4.Marketing Strategy

   市场营销策略

    Develop and implement marketing initiatives for the hotel key feeder markets to increase the number of qualified visitors to the hotel website thus increasing revenues and conversion.

    酒店制定和实施营销计划,分市场增加合格的酒店网站访问者从而增加收入和转换

    Identify and develop joint e-commerce initiatives with qualified local, regional and/or national partners/sites.

    与当地和国家的合作伙伴/网站确定并发展联合电子商务方案。

    Establish and implement the hotel’s annual advertising plan for electronic channels.

    酒店的年度广告计划建立和实施电子渠道。

    Ensure brand and marketing message on electronic channels is consistent with overall marketing activities i.e. special promotions/offers etc.

    确保对电子渠道的品牌和市场营销符合整体的市场营销活动

    Review and monitor your hotel’s primary competition set on a regular basis and ensure/maintain competitiveness throughout the markets.

    回顾且监督酒店的主要竞争对手,对整个市场的竞争力确保并维持最本的准则


5.Photo Optimization

    照片最佳化

    Ensure the picture quality loaded on the web pages are according to the corporate identity guidelines.

    根据酒店的方针确保网页上的图片质量

    Avoid picture duplication on the website.

    避免网站上图片重复

    Identify signature shots representing both, the hotel and the brand.

    确保酒店和品牌的签名照片


6.Website Analytics

    网址分析

    Analyze the website user behavior, site performance, source of referrals, etc; and act accordingly

    分析网址的用户行为、 网站性能、 引用的来源等,采取相应行动

    Analyze the website production (bookings) reports available from on the website statistical package and/or from the hotel’s Opera property management system.

    从网站统计软件包/或从酒店OPera管理系统分析网站产品 (预订) 可用的报告


7.Support

    支持

    Monitor and assist in ensuring Rate parity together with the Revenue Manager throughout all electronic distribution channels.

    收益经理通过所有电子分销渠道监测并协助

    Support and liaise with Corporate Office in all initiatives and in which hotel feedback/corporation is necessary.

    支持联系公司办公室的所有计划和酒店反馈/是必要的


8.Training/Education

    培训/教育

    Take mandatory corporate training offered and relate this to the respective heads of department.

    部门负责人和相关部门采取强制性的企业培训


Additional responsibilities and tasks can be added at any time according to the needs of the business and of the hotel

根据酒店业务需要及时完成在任何时间安排的额外职责和任务

其他要求
语言能力:英语-熟练 中国普通话-精通
比比竞争力
目前共有 位求职者投递了该职位,你的简历匹配度为 你的综合竞争力排名为第
用「最佳东方」APP扫一扫查看你的竞争力分析
公司地址
银川市金凤区北京中路160号银川凯宾斯基饭店
导航
职位联系人
孙女士
人力资源部经理
对这个职位感兴趣? 最佳东方APP扫一扫 直接和HR聊一聊吧~
--
简历处理率
该企业7天内简历处理的比例
--
简历处理用时
该企业7天内简历处理的效率
--
消息回复用时
该企业7天内消息回复的效率
  • 酒店业--国际高端酒店/5星级
    行业
  • 100-499人
    规模
  • 私营.民营企业
    企业性质
About Kempinski Hotel YinchuanThe Kempinski Hotel Yinchuan is the first, and only international five-star brand in Yinchuan, the capital of the Western Xia Empire, which is superbly situated in the heart of the city’s central business district - Jinfeng, only a 30-minute drive from Yinchuan Hedong Airport. The hotel is adjacent to the International Conference & Exhibition Centre, the Museum of Ningxia, the Science & Technology Museum and the Town’s People’s Square making it ideal for both business and leisure travellers. Each of the 409 rooms and suites feature an elegant and timeless decor, luxurious furniture combined with superb amenities. The magnificent views of people Square and the snow capped mountains in the background provide a fascinating visual experience. Kempinski hotel Yinchuan is proud to contribute to local customs offering HALAL foods in all outlets, as well as international delicacies from a wide variety of restaurants, including a home brewery operated by the famous German “Paulaner Brauhaus”. Kempinski Hotel Yinchuan conference and banqueting facilities provide a total of 2600 square meters of function space, including a 780 square meters  pillar-less grand ballroom and additional 12 conference and meeting rooms equipped with state-of-the-art technology and equipment.银川凯宾斯基介绍     凯宾斯基酒店是银川第一家,也是唯一一家的国际五星级酒店。在宁夏首府,这是位于金凤区中央商务区的核心地带。距银川河东机场仅30分钟车程。酒店临近宁夏国际会展中心,宁夏博物馆,科技馆。是商业,旅行的理想地方酒店共有409间配置豪华,装修一流,设施齐全的房间。人民广场的壮观风景和贺兰山的风景让你一览无余。银川凯宾斯基酒店有信心为人们提供清真食品,以及多种多样的国际美食。包括来自德国著名啤酒厂的“黑啤”银川凯宾斯基酒店2600平方米的场地可提供商业会议,宴会。其中包括780平米的超级宴会舞台,外加12间独具艺术风格的商业会议室。
银川市金凤区北京中路160号银川凯宾斯基饭店
导航
联系我们
  • 服务热线:400-826-0101 (9:00-18:00)
  • 杭州总部:0571-88866108 (9:00-18:00)
  • 服务邮箱:service@veryeast.com
  • 联系我们

扫码下载最佳东方APP

扫码关注最佳东方微信号

未经veryeast.cn同意,不得转载本网站之所有招聘信息及作品 | 最佳东方版权所有©2003-
请输入下方图形验证码
请输入图形验证码
确定