酒店数字营销/策划经理
8千-1万
投递简历
发布于 12-17
酒店数字营销/策划经理
8千-1万
茂名 | 3年以上 | 本科
投递简历
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职位描述

岗位职责:
1、依据酒店经营治理方针、策略和销售方案,并结合酒店营销部提出需求,制定公关宣传促销规划、大型活动的策划方案,包括制订酒店每个节假日的促销策划方案、销售市场计划及预算,策划不同时期的活动方案和制定推广思路,并对营销费用控制管理。
2、负责跟进活动现场落地,负责酒店的宣传资料和用品的编撰、设计及制作等任务的完成、下发及对接工作,与各广告设计、制作公司联系,落实酒店需进行外部设计、印刷的宣传片制作的具体要求,对成品进行审核。
3、与新闻媒体建立良好的合作关系,开通并运营包括但不限于微信公众号、视频号、抖音、微博、小红书等新媒体渠道,如遇大型活动、有纪念意义事件,确保新闻通稿及时在以上渠道发布,并对每次酒店在各媒体上宣传的内容进行资料收集并汇总保留。
4、根据商业年度经营目标,负责拟定酒店的年度、月度公关工作方案及总结。
5、参与制定、讨论、建议筹开酒店的设计方案,负责对接设计公司等合作方,根据年度、月度计划配合酒店的顺利筹开。
6、协助领导与当地政府、合作方关系的协调及维护,完成各项运营工作。

任职要求:
1、市场营销、工商管理或广告设计等相关专业
2、3年以上酒店策划工作经验
3、具有较强的营销策划、文案撰写能力和数据分析能力,与人沟通及协调的能力;有一定设计能力
4、对营销策划、美术设计、市场分析有一定的认识和见解

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公司地址
广东省茂名市电白区电海街道立德路1号茂名电白华美达酒店
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  • 酒店业--全服务中档酒店/4星级
    行业
  • 50-99人
    规模
  • 私营.民营企业
    企业性质
 茂名电白华美达酒店是由广东粤祥天源控股有限公司,以国际四星级标准打造的高端商务酒店。酒店坐落于茂名市电白区立德路1号,总建筑面积达2.0万㎡。交通便利,距茂名市电白区人民政府约4.8km,距茂名站18 km,距湛江吴川机场40km。毗邻电白万达广场、市民公园、西湖公园、东湖公园及万亩红树林景区、大型商业中心。酒店主体楼高12层,全面覆盖免费无线高速网络,拥有234间(套)设施齐全、典雅舒适的各类风格客房及套房,房间均配备55寸液晶电视、高档生活用品、迷你吧等服务设施。酒店心谙待客之道,推行"一站式"服务理念,让您在商务旅行中感受"家"一般的温馨与惬意。酒店会议室功能齐全,一楼阶梯式布局的天源多功能厅面积超过900㎡,配有大型高科技LED背景屏、全面覆盖高速无线宽带网络,符合国际化会议标准,令您及宾客倍感便捷。三楼会议中心设有6个大小不一的会议厅,可灵活举办不同的会议形式。无论是商务演出、商务论坛、展会、宴请或是主题派对,我们均有训练有素的会议服务人员为您量身策划,满足您每场会务的不同需求。会议中心楼层设有休息室、茶歇区等休闲区域,工作之余为您卸下满身疲惫。博采众长的顶级粤菜、鲁菜、川菜等菜系,中餐厅完美汇聚各地不同风味的经典菜肴;马德里西餐厅及樱花日式餐厅网罗各地新鲜味美、精选世界美食,搭配世界知名酒品、果汁,每一道菜肴都在为您讲述一个有味道的故事。酒店更辅以出色的活动筹办及餐饮服务,倾力打造令人难忘的活动。此外,酒店还配有先进一流的健身设备及儿童游乐中心等休闲娱乐设施,在这里您可重焕身心活力,体验品味时尚。茂名电白华美达酒店秉承国际四星级品牌精神,凭借非凡的服务,带给各地的商务及旅行客人高质量的入住体验和流连忘返的美好感觉,诚邀您莅临体验。Introduce of Ramada by Wyndham Maoming DianbaiRamada by Wyndham Maoming Dianbai is a high level business hotel managed by Yuexiang Tianyuan management.Located in 1 Lide Road, Dianbai Distric, Maoming City, Hotel has a total land surface of 20,000 m2. The hotel also has convenient transportation, which is 4.8 kilometers away from Maoming Dianbai Distric Government, 18 kilometers away from Railway Station in Maoming, and Wuchuan Airport in Zhanjiang, 40 kilometers away. It borders Wanda Plaza, Citizen Park, West Lake Park, East Lake Park, Shuidong bay mangrove and the shopping mall.The main building of the hotel is 12 floors high, has 234 elegant and warm style guest rooms, all rooms are with 55 inch TV, mini bar, high-grade daily use things and free high-speed wireless Internet access. We do well know how to receive guests and implement the service concept of “one-stop service” , to make you feel welcome throughout your stay.Our hotel boasts its own convention center and states of the art meetings technology. Tianyuan stepped function hall lies at the first floor, with a total square of 900 m2, high-tech led panel and high-speed wireless Internet access, is conform to the standard of international conferences.The conference center on the third floor has 6 conference halls of different sizes, which can flexibly hold different forms of meetings. Whether it is the business performance, the business forum, exhibition, banquet or the theme party, we can provide bridle-wise conference service staffs for you to satisfy the different needs of each conference. In addition, conference center floor complete with lounge and tea area. When you after work, you can come here and unload the exhaustion.Chinese restaurant has classic dishes from different country and draws upon the strengths of top Cantonese, Shandong cuisine, Sichuan cuisine and so on. Madrid Western Restaurant and Sakura Japanese Restaurant collects fresh and delicious food from all over the world, paired with world famous wine and juice, each dish tells a delicious story for you. With excellent event planning and catering services, our hotel strives to create memorable events. Additionally, our hotel was equipped advanced fitness facility and Children Recreation Center. Here, you can rejuvenate body and mind, experience and taste fashion.Ramada by Wyndham Maoming Dianbai adhering to the spirit of four-star international standard. With the extraordinary service, to bring business and travel guests around the high quality of stay in the experience and the beautiful feeling of linger, sincerely invite you to experience.
广东省茂名市电白区电海街道立德路1号茂名电白华美达酒店
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