招聘市场传讯部副理/主任 AM/TL-Marketing Communications_常熟昆承湖凯悦酒店招聘信息-最佳东方

向酒店管理层提供持续不断的关于行业新闻，趋势，问题，站点特征和最佳实践等，协助培训酒店数字营销基础

Provide ongoing updates of industry news, trends, issues, site features and best practices to senior hotel management and help educate hotel on digital marketing essentials

协助同代理商合作为酒店发展年度预算，确保在电子商务，搜索引擎，点击成本和付费媒体上推荐优质综合的策略并确保投资回报目标得以达成

Assist to collaborate with partner agencies to develop annual business plan for the hotel to ensure sound comprehensive strategic recommendations and ensure ROI goals are achieved for overall e-commerce, SEO, PPC, and paid media activities

分配酒店在每千人成本、每点击成本、每行动成本，邮件购买，付费搜索，移动和其他传统及非传统网络广告等方面的数字营销预算，已达成电子商务目标

Allocate hotel’s digital marketing budget between CPA, CPC, and CPM, e-mail buys, paid search, mobile and other conventional and unconventional internet advertising/acquisition models to meet e-commerce targets.

管理代理商确保每点击成本以及搜素引擎计划在策略和效率上符合酒店目标

Work with and manage agency to ensure PPC and SEO plans strategically and efficiently fit the hotel goals and objectives

和市场传讯部一起推动邮件营销活动。负责为经授权的供应商创建账户，推动季度/年度活动月历，生成季度表现报告并执行定期的数据库审计

Drive email marketing initiatives along with Marketing Communication. Responsible for setting up accounts with approved vendors, drive quarterly/annual activity calendar, generating quarterly performance reports and conducting regular database audits.

为酒店管理邮件营销活动，包括和市场传讯部一起发展和推出邮件内容，然后使用凯悦邮件系统创建邮件

Manage email marketing initiatives for the hotel, including working with marketing communications to develop and create content for emails, and then building the email using Hyatt’s email vendor tool

常熟昆承湖凯悦酒店坐落于苏州常熟市中新昆承湖园区滨湖东岸的中心，是苏州北部低碳新城的城市客厅。酒店毗邻历史悠久、风景优美的昆承湖，坐拥虞山南望生态风景链，将尚湖、昆承湖、金鸡湖和太湖连城一体。酒店交通便利，距常熟高铁站 20 分钟车程，距苏州北站 30 分钟车程，距无锡苏南国际机场45分钟车程，距上海虹桥国际机场和虹桥高铁站70分钟车程。酒店由全球知名的波司登集团投资建设，楼高 188 米，是常熟高新区第一高楼。室内设计由屡获殊荣的加拿大BLVD 公司精心打造，从虞山自然历史人文汲取灵感，融合波司登羽毛的轻柔和温暖，向各地宾客传递凯悦地道的款客服务。酒店共有290间客房和套房，两个自然采光的无柱宴会厅，及众多灵活组合的宴会会议场地。凯悦久负盛名的餐饮理念将在咖啡厅（全日餐厅）、享悦中餐厅、亚洲铁板烧和大堂酒廊中盛装呈现。所有餐厅坐落于酒店最高楼层，俯瞰昆承湖和城市美景，独享湖上夕阳荡波，美食与美景交相辉映，为宾客和员工打造成功旅程。