【岗位职责】
1、负责酒店品牌形象的市场推广与宣传工作,制定并执行市场传讯计划;
2、策划和组织线上线下营销活动,提升酒店品牌知名度和客户粘性;
3、撰写新闻稿、宣传文案及社交媒体内容,确保信息传递的准确性和吸引力;
4、维护与媒体、合作伙伴的关系,拓展宣传渠道,提升酒店曝光度;
5、监测市场动态及竞争对手动向,及时调整宣传策略;
6、协助设计宣传物料,包括海报、宣传册、视频等,确保品牌视觉一致性;
7、定期分析市场传讯效果,提交数据报告并提出优化建议。
【岗位要求】
1、对市场营销、品牌传播或公关工作有浓厚兴趣,具备相关经验者优先;
2、优秀的文字表达能力,能够独立撰写各类宣传文案;
3、熟悉社交媒体运营及数字营销工具,如微信公众号、微博、抖音等;
4、具备良好的沟通协调能力,能与内外部团队高效合作;
5、思维活跃,创意丰富,能够快速响应市场变化;
6、工作细致认真,具备较强的执行力和抗压能力;
7、熟练使用Office办公软件及基础设计工具(如Photoshop、Canva等)者优先。
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武汉汉口万豪万枫酒店是由武汉常发集团投资兴建并按照万枫国际品牌标准打造而成,是万豪国际集团旗下的精选商务酒店。万枫品牌秉承“简约不简单”的哲学,以可靠服务与简约设计,成就高效旅程的完美平衡。酒店坐落于武汉市硚口区古田二路138号,地处汉口商圈,紧邻知名景点园博园、汉江江畔,交通便利。酒店拥有包括套房在内的各式高品质时尚简约客房155间、万枫餐厅、24小时自助洗衣房、健身中心和万枫小铺,全天候为所有宾客提供便利、流畅无缝的住宿体验,帮助宾客在离家在外时亦能时刻保持高效的工作和规律的作息,是一处兼具商旅出差、灵活社交和亲友聚会的绝佳场地。酒店倡导“协作共赢”的工作氛围,我们重视每一位员工的付出,如果你热爱酒店行业,渴望在专业平台上实现自我价值,武汉汉口万豪万枫酒店期待你的加入,与我们一起为客人打造高品质的居住体验,共同成长!酒店已于2025年9月24日隆重开业,现面向社会广纳贤才,欢迎踊跃投递!Fairfield by Marriott Wuhan Hankou is invested and constructed by Wuhan Changfa Group and built in accordance with the international brand standards of Fairfield. It is a selected business hotel under the Marriott International Group. The Fairfield brand adheres to the philosophy of "simple but not simplistic", achieving a perfect balance of efficient journeys through reliable services and simple designs. The hotel is located at No. 138, Gutian 2nd Road, Qiaokou District, Wuhan City, in Hankou business district, close to the famous scenic spots of the Garden Expo Park and the Han River with convenient transportation. The hotel offers 155 high-quality and fashionable simple guest rooms including suites, a Fairfield restaurant, a 24-hour self-service laundry, a fitness center and a Fairfield Shop. The hotel can provide all guests with convenient and seamless accommodation experiences throughout the day. It helps guests maintain efficient work and regular schedules even when they are away from home, making it an ideal venue for business trips, flexible socializing and family gatherings. Our hotel promotes a working atmosphere of "collaboration and win-win". We value the efforts of every employee. If you are passionate about the hotel industry and eager to realize your self-worth on a professional platform, we are looking forward to your joining. We will create a high-quality living experience for our guests and grow together! The hotel was grandly opened on September 24, 2025. We are now recruiting talents from all walks of life. Welcome to apply actively!