工作地点:大中华区/Greater China
工作职责:
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具备扎实的酒店企业客户销售经验及大中华区市场经验;l
负责 TUI 大中华区旗下酒店的整体收益优化策略;l
根据市场需求、预订节奏、市场变化及竞争酒店表现,制定并持续调整价格、库存及分销策略;l
持续监控入住率、ADR、RevPAR、Pickup、预订节奏、渠道结构及市场定位等核心指标;l
负责周度、月度及滚动预测,并及时识别收入机会及潜在风险;l
优化官网直销、OTA、GDS及其他分销渠道的房量、价格与库存配置;l
分析竞争酒店价格、市场趋势、重大活动及本地需求来源,并快速转化为商业行动;l
与酒店总经理、销售、电商及商业团队紧密合作,大化酒店收入机会;l
从盈利能力及业务置换角度评估协议客户、团队、批发及休闲业务;l
及时识别表现不佳的酒店、时段、细分市场及渠道,并制定明确的改善方案;l
提升直销贡献,优化渠道结构,并降低不必要的分销成本;l
定期组织酒店收益业绩回顾,确保制定的行动计划真正落地执行;l
支持新酒店筹开,包括价格体系、市场定位、客源细分、收入预测及开业收益策略;l
支持大中华区酒店年度预算及商业计划制定;Job Responsibilities:
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Lead revenue optimization
strategies for TUI hotels across Greater China.l
Develop and continuously adjust
pricing, inventory and distribution strategies based on demand, booking pace,
market conditions and competitor performance.l
Monitor key performance
indicators including Occupancy, ADR, RevPAR, pickup, pace, channel mix and
market positioning.l
Prepare weekly, monthly and
rolling forecasts and identify revenue opportunities and risks at an early
stage.l
Optimize room inventory and
availability across direct channels, OTAs, GDS and other distribution
platforms.l
Monitor competitor pricing,
market trends, major events and local demand generators and translate insights
into immediate commercial actions.l
Work closely with hotel GMs,
Sales, E-Commerce and Commercial teams to maximize revenue opportunities.l
Evaluate corporate, group,
wholesale and leisure business based on profitability and displacement
analysis.l
Identify underperforming
hotels, periods, segments and channels and develop clear recovery plans.l
Drive stronger direct
contribution, optimize channel mix and reduce unnecessary distribution costs.l
Conduct regular revenue
performance reviews with hotel teams and ensure agreed actions are implemented.l
Support hotel pre-openings with
pricing architecture, market positioning, segmentation, forecasting and opening
revenue strategies.l
Support annual budgeting and
commercial planning across the Greater China portfolio.资格要求:
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具备大中华区酒店或旅游行业休闲销售经验;l
至少
5年酒店收益管理经验,具有国际酒店集团或多酒店/区域收益管理经验者优先;l
熟悉大中华区酒店及旅游市场;l
具有实际提升 ADR、RevPAR、入住率及酒店整体收入表现的成功经验;l
具备优秀的数据分析能力,同时拥有较强的商业意识和结果导向;l
熟悉 PMS、CRS、RMS、OTA及酒店分销系统;l
能够挑战现有策略,并将分析快速转化为可执行的商业行动;l
具备优秀的沟通、协调及跨部门合作能力;l
普通话流利,并具备良好的英语工作能力;l
能够根据业务需要在大中华区出差Qualifications:
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Minimum 5 years of hotel
revenue management experience, preferably with an international hotel group or
multi-property responsibilities.l
Strong understanding of the
Greater China hospitality market.l
Proven track record of
improving ADR, RevPAR, occupancy and overall revenue performance.l
Strong analytical capability
combined with a commercial and results-driven mindset.l
Hands-on knowledge of PMS, CRS,
RMS, OTA and hotel distribution platforms.l
Ability to challenge existing
strategies and turn analysis into executable actions.l
Strong communication and
stakeholder-management skills.l
Fluent Mandarin and good
working English.l
Willingness to travel across
Greater China when required.
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