【岗位职责】
1、负责酒店品牌形象塑造与推广,制定并执行年度市场传讯计划
2、策划线上线下营销活动,提升酒店市场曝光度与美誉度
3、管理社交媒体平台运营,包括内容创作、粉丝互动及数据分析
4、统筹公关活动及媒体关系维护,处理突发事件舆情
5、监督宣传物料设计制作,确保品牌视觉统一性
6、收集分析市场竞品动态,定期提交营销策略优化报告
【岗位要求】
1、大专及以上学历,市场营销、传媒或相关专业优先
2、3年以上酒店/文旅行业市场推广经验,有成功案例者优先
3、精通新媒体运营及主流设计软件(PS/AI基础操作)
4、具备优秀的文案撰写能力与活动策划执行力
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宁波湾铂骊酒店以灵动的游艇造型静泊水岸,勾勒出百舸争流的诗意画卷。建筑以环抱之姿,完美融合了体育精神与勇往直前的山海文化,为您呈现一处集住宿、运动与休闲于一体的活力度假目的地。酒店主楼拥有269间舒适客房及套房。1至4层为功能丰富的综合空间:全日餐厅与6个私密包厢满足多元餐饮需求;1间开阔宴会厅、3间多功能会议室,是宴会与活动的理想场所;更有健身房、自助洗衣房等便利设施。体能馆配备50米标准泳池、篮球馆、4间壁球馆、乒乓球馆及射箭馆,满足多样运动需求。户外更有400米标准田径场,让您在户外尽情舒展。The QUBE Hotel Ningbo Bay features a dynamic, yacht-inspired design nestled along the waterfront. Its embracing architectural form symbolizes a blend of sports spirit and coastal culture, creating a vibrant destination that integrates accommodation, sports, and leisure.The main building offers 269 well-appointed guest rooms and suites. Floors 1 to 4 comprise a versatile complex including an all-day dining restaurant, six private dining rooms, one banquet hall, three multifunctional meeting rooms, a fitness center, and self-service laundry facilities.The sports center is equipped with a 50-meter standard swimming pool, a basketball court, four squash courts, table tennis facilities, and an archery range. Outdoors, a 400-meter standard athletic track provides space for exercise and recreation.